The challenge: Knowledge at Work Foundation (Znanje na djelu) organized a conference marking the completion of a three-year international project that combines academics and business. They needed support in terms of implementation and PR.
The process: Preparation of clients for media appearances, creation of conference protocols and support in the preparation of the same, dissemination of news about the event and the project, and the results achieved, development, and implementation of the press conference.
The solution: A successful media (PR) campaign including press conference, and a successful final conference attended by about 160 participants.